Aura, an AI-enabled digital safety platform, introduced it formally closed its Sequence G funding spherical, elevating $140 million in fairness and debt and bringing its valuation to $1.6 billion. The spherical initially closed in August 2024.
Ten Eleven Ventures and Madrone Capital led the spherical with participation from new investor AT&T Ventures. Current traders Normal Catalyst, Warburg Pincus and Accel additionally participated within the spherical.
WHAT IT DOES
Boston-based Aura affords AI-enabled on-line safety for households and people within the type of protection towards id theft, scams, and on-line threats. The corporate says it partnered with baby psychologists to create on-line instruments to guard youngsters from on-line bullying. Caregivers additionally achieve insights into supporting wholesome display screen time and general well-being for youngsters.
Dad and mom can even set display screen cut-off dates, block inappropriate web sites and get real-time alerts about cyberbullying or predators in on-line video games.
Moreover, each grownup member of Aura receives $1 million in insurance coverage for losses and charges because of id theft and knowledge safety and privateness. Members additionally obtain credit score monitoring, spam name safety, a password supervisor and antivirus software program.
The corporate will use the funds to increase its clever security options.
“Aura’s modern and complete method to on-line digital well being and security clearly positions it as a frontrunner in defending households in our more and more linked world,” Alex Doll, founder and common accomplice of Ten Eleven Ventures, mentioned in a press release.
“At Ten Eleven Ventures, we shortly acknowledged the numerous worth that Aura’s built-in, purpose-built suite of digital wellness merchandise can present to households, fairly than simply specializing in people or remoted gadgets. We’re excited and proud to assist Aura’s imaginative and prescient of delivering real digital wellness and peace of thoughts to shoppers and their family members.”
MARKET SNAPSHOT
The spherical marks the corporate’s first funding since its separation in Could 2024 from Level Wild, previously Pango Group, which affords a set of cybersecurity instruments.
Researchers have discovered established hyperlinks between cyberbullying and bodily and psychological well being issues amongst center and excessive school-aged adolescents in the US. Points embody melancholy, substance use, somatic signs and suicidality.
Different firms that use AI and behavioral analytics to safeguard youngsters on-line embody British firm SafeToNet and U.S.-based Gaggle, which displays scholar communications on school-issued know-how to determine cyberbullying, self-harm threats and substance abuse.
